YINGKE MALAYSIA · EVENT NEWS
China Enterprises Chamber of Commerce in Malaysia (CECCM) Women Entrepreneurs Working Committee Officially Established, with Yingke Malaysia’s Executive Director Yao Yanfei (Maggie) Invited to Attend and Share Her Views
A new platform connecting women’s strengths in two countries
Yingke Malaysia Office | 29 July 2026

On 16 July 2026, the CECCM Women Entrepreneurs Working Committee, under the China Enterprises Chamber of Commerce in Malaysia (CECCM), was officially unveiled and established in Kuala Lumpur.
This new platform aims to bring together female managers and professionals from Chinese enterprises in Malaysia, promote collaboration across companies, expand professional networks, and further deepen cooperation between the business communities of China and Malaysia. The Committee’s first batch of founding member companies numbers more than 30, spanning corporate management, professional services, technology innovation and international cooperation.
Sun Shuqiang, Minister-Counsellor of the Embassy of the People’s Republic of China in Malaysia; Ni Qingjiu, President of CECCM; and Geng Hao, Vice President of CECCM and Chair of the CECCM Women Entrepreneurs Working Committee, attended the unveiling ceremony and delivered remarks.
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A Founding Moment That Comes at Just the Right Time

In his remarks, Sun Shuqiang, Minister-Counsellor of the Chinese Embassy in Malaysia, noted that the share of women among company executives in Malaysia has risen markedly, reflecting local society’s respect for and emphasis on women, and that the newly founded Committee has great potential against this backdrop. He encouraged the Committee to play its role as a platform, pooling ideas and sharing resources to build a learning-oriented organisation that puts knowledge into practice and brings together the strengths of Chinese enterprises in Malaysia. He also hoped that Chinese enterprises would draw on practices at home, such as boosting consumption, refining tax-rebate policies and developing cross-border e-commerce, and, taking into account the characteristics of the Malaysian market, find business opportunities in solving problems and tell the story of Chinese enterprises through concrete action.
In her remarks, Chair Geng Hao pointed out that the Committee was founded just as China’s “15th Five-Year Plan” and Malaysia’s “13th Malaysia Plan” are being launched in step, opening up new space for the two countries to deepen cooperation. She said that Chinese enterprises have become an important force supporting Malaysia’s economic and social development and advancing the China–Malaysia Comprehensive Strategic Partnership. Malaysia’s open and inclusive business environment, together with the high participation of women in management, provides ideal soil for the Committee to grow.
Geng Hao cited data from the Women in Business Report 2026 to support this trend: women hold 41.9% of senior management positions in Malaysia, significantly higher than the global average of 32.9%.
CECCM President Ni Qingjiu took a broader view, recalling that in the 52 years since China and Malaysia established diplomatic relations, the two sides have continued to deepen cooperation in trade, investment and people-to-people exchange, and that Malaysia has always been an important economic and trade partner and investment destination for China within ASEAN. He stressed that women entrepreneurs, executives and professionals are playing an increasingly critical role in corporate decision-making, business expansion, team building and cross-cultural communication.
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Yingke Malaysia: A Diverse and Inclusive Talent Base Is the Real Advantage for Chinese Companies Going Global

As a representative of the professional service firms invited to attend, Yao Yanfei (Maggie), Executive Director of Yingke Malaysia, shared her practical observations on site and, as a representative of Chinese enterprises, was interviewed by The Star, a leading Malaysian media outlet.
She noted that Malaysia’s diverse and inclusive talent base, together with the government’s continuing efforts to attract foreign direct investment (FDI), creates solid growth opportunities for companies operating in the country. But she also cautioned that Chinese companies going global have now entered an era of “triple compliance” — companies must put risk prevention and management in place up front, rather than remedy problems after they occur.
“Triple compliance” refers to the regulatory requirements of the home country, China; Malaysia’s local laws and regulations; and the compliance standards of international rules and industry-chain partners. The three layers overlap and affect one another, so a lapse in any one of them can be magnified into a real operating risk in another.
This judgement comes from Yingke Malaysia’s long experience serving Chinese companies going global. In Malaysia, a market where many languages, cultures and jurisdictions coexist, the diversity of “people” is both a resource and a challenge for management and compliance. Striking a balance between employment compliance, cross-cultural team management and localised governance often decides whether a Chinese company’s overseas project succeeds or fails.
With many years of deep experience in China–Malaysia cross-border practice, Yingke Malaysia has consistently applied the “integration of law and business” as its methodology, providing Chinese companies with one-stop services ranging from investment structure design, tax planning and trade compliance to mergers and acquisitions and risk control, and acting as a “remote risk-control tower” for Chinese headquarters managing their overseas subsidiaries.
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Conclusion
The founding of the CECCM Women Entrepreneurs Working Committee is not only the birth of an organisation but also a signal: Chinese companies going global are moving from “going out” into a new stage of “going in and moving up”, and women’s professional strength is a part of this stage that cannot be overlooked.
Yingke Malaysia is honoured to be a participant in and co-builder of this platform. We look forward to walking alongside more Chinese companies in Malaysia, turning experience into method, risk into something controllable, and going global into putting down roots.
※Disclaimer: This article is an event news report, provided for exchange and information-sharing purposes only. It does not constitute legal advice or a commitment to provide services. Statements attributed to individuals, event arrangements and information about the organisations mentioned are as they stood at the time of the events.